Torvena
Owned business · In production
From zero to an Argentine e-commerce business operated firsthand: brand, catalog, storefront, acquisition, measurement and operations connected as one system.
View projectWork archive · Six projects
Different contexts. The same way of connecting business, experience and execution.
Projects are ordered by operational reality, breadth of decisions and available evidence. Each declares its status without mistaking a public prototype for a production product.
Brisa do Mar
Web solution · Operational
From a brochure and repeated explanations to a multilingual, manageable tourism experience connected to a human WhatsApp close.
View project
CUIDALO
Validation MVP · No commercial launch
From a product opportunity to a measurable brand MVP, before investing in payments, inventory and full operations.
View project
Salto Cuántico
Strategic proposal · Functional prototype
Turning firsthand sales experience into a funnel audit, clearer architecture and two functional pages for an existing program.
View project
Luca DS
Project in development · Launch upcoming
Building a coaching brand with a partner, ready to move from Instagram to an owned digital and commercial proposition.
View project
Lourdes Mirada
Portfolio approved · Activation pending
Turning an identity that lived on Instagram into an owned editorial portfolio, without making it a generic gallery or forcing acquisition while capacity is limited.
View project